Internal Marketing Manager

About Us

Salus Scientific Corp, as a parent company, operates two distinct companies in the radiology and healthcare radiation protection space.   One operating entity focuses on manufacturing cutting-edge radiation shielding products, while the other is a Software-as-a-Service (SaaS) provider for radiology professionals. These startups are fast-moving, dynamic, and filled with growth opportunities, with significant overlap in markets and messaging. We are seeking a marketing expert to help shape our brand identity and develop a comprehensive marketing strategy from the ground up.

Salus Scientific Corporation is a pioneering parent company dedicated to advancing healthcare through innovative technology and cutting-edge solutions. We house two dynamic startups that are revolutionizing the fields of radiation protection and radiology-based services.

1. Salus Scientific: This startup specializes in developing state-of-the-art healthcare radiation protection equipment and protocols. Our mission is to provide best-in-class radiation protection solutions through innovation and education. Our values enable healthcare workers to care for their patients without compromising their safety. Salus is committed to creating a safer healthcare environment through innovative products and comprehensive training programs.
2. LnQ Inc.: We offer a cutting edge software platform that offers flexible work options for service providers and solves capacity constraints for healthcare organizations.  The platform will reduce burnout and improve quality and service.

We are seeking a strategic, hands-on Internal Marketing Manager to design and execute marketing campaigns that establish and grow our presence in the medical and radiology industries. This individual will create an internal marketing framework, coordinate with external agencies, lead our social media efforts, and ensure both companies have a cohesive and compelling brand story.

Key Responsibilities

• Develop and implement a comprehensive marketing strategy tailored for both companies, ensuring alignment despite their different focuses.
• Develop an internal marketing infrastructure that fosters brand consistency and enhances customer engagement.
• Collaborate with external marketing agencies to optimize campaigns, messaging, and outreach efforts.
• Spearhead social media marketing, brand storytelling, and digital engagement strategies.
• Establish and maintain key partnerships within the radiology and medical sectors to enhance brand visibility.
• Conduct market research to refine messaging and identify growth opportunities.
• Lead content creation efforts, including website, blogs, newsletters, and thought leadership pieces.
• Optimize digital presence through SEO, email marketing, paid advertising, and analytics-driven strategies.
• Generate and monitor department budget
• Negotiates contract terms and communicates with outside agencies and suppliers
• Manages development, production, and distribution of promotional and collateral materials to support marketing programs
• Plans and conducts market research to identify opportunities for increased sales
• Reviews analysis of marketing surveys on current and new product concepts in order to recommend future product development
• Provides post-event reports, analysis and regular status reports on sales and marketing programs
• Establish and maintain consistent corporate image throughout product lines, promotional materials, and events
• Provide website management
• Develop and maintain Corporate Sales and Marketing Policy and Procedures
• Align marketing with product development, sales, and customer engagement.

Qualifications & Skills

• Startup experience, or work with startups, is essential – adaptability is key
• Minimum 5 years of experience in marketing, preferably in healthcare, med-tech, or SaaS industries.
• Proven ability to build marketing campaigns from scratch with measurable results.
• Strong skills in digital marketing, content strategy, and brand positioning.
• Expertise in social media platforms, paid media campaigns, and marketing automation tools.
• Experience working with external marketing firms and coordinating multi-channel campaigns.
• Exceptional communication, strategic thinking, and project management skills.
• Ability to thrive in a fast-paced, high-growth startup environment.

What We Offer

• Opportunity to shape the marketing vision of two groundbreaking startups.
• A collaborative and innovative work environment with significant autonomy.
• Competitive salary and benefits package.
• Career growth opportunities in the medtech industry.

We’re looking for someone who is ambitious, resourceful, and ready to build something great. If you thrive in startups and love crafting marketing strategies from the ground up, we’d love to hear from you!

#IND1